E-/MOTIONAL/ goes to 2-nd Sportswear International E-Fashion Summit, 22-November, Frankfurt / Main
2-nd Sportswear International E-Fashion Summit
22.11.2011, Steigenberger Hotel Metropolitan, Frankfurt / Main
The power of “e” – How to establish and sell your brand via web or smartphone
It’s round two for the Sportswear International E-Fashion Summit. An indispensable must for everybody in the industry who truly accepts the challenge to perform successfully online and mobile.
The Topics
• Hot stores and brands online – Highlights, developments and strategies
• Trends in e-commerce – How will the new retail landscape look like and what does this
mean for key participants and investors?
• Trade shows and showrooms – Where to present your brand online
• Local, social, mobile, online – How to sell today
• Tools of brand making, brand selling and brand advertising –
How to create an overall image of your brand in the online world
• Talkable brands – Commitment in times of non-binding nature
• Like, click and buy – How to turn a fan into a loyal consumer
• Shopping 3.0 – Outlook of retail and e-shopping. What is the recipe of e-success?
• Social media for fashionistas – How to get in touch with your brand’s consumers
• Facebook vs. Google+ – How many social networks does a fashion brand need?
• Fashion shopping experience – How to create customized and branded storefronts on
Facebook
E-(MOTIONAL) INTERACTIVE VIDEO TECHNOLOGY will be presented at the summit.
Marina Garzoni, Andrey Golub are the speakers!
